Participants:
2-10
11-25
25+
Prep Time:
Time to run:

Business model canvas template

A new business venture model at it early stages.

Participants:
2-10
11-25
25+
Prep Time:
Time to run:

Business model canvas template

A new business venture model at it early stages.

Courtesy of our friends at

About this business model canvas template

Use this template in the early stages of a new business venture to outline all the advantages, targets, challenges, risks, costs, and opportunities of your business. After completing each step, you'll have an exportable canvas representing all the key details.

What is a business model canvas?

The business model canvas is a tool that business owners can use to plan and organize their businesses. It is essentially a fill-in-the-blank template that covers all of the key aspects of a business, from the value proposition to the revenue model. The business model canvas can be used to plan a new business or to review and improve an existing business.

The main benefit of using a business model canvas is that it forces you to think about all of the key components of a business, which can help to identify areas of opportunity or potential problems. Additionally, the business model canvas can be used as a communication tool, allowing you to quickly and easily explain your business to others. Overall, the business model canvas is a valuable tool for any business owner.

What are the elements of a business model canvas?

A business model canvas is a tool that can be used to help entrepreneurs develop and communicate their business models.

The canvas is divided into nine sections, each of which represents a different aspect of the business model:

  1. Customer segments: What customers or demographics are you targeting with your business proposition?
  2. Value propositions: For each customer segment, what unique value are you bringing to the market?
  3. Channels: What channels and touchpoints are there for your business as you engage each customer segment? (This is how you will deliver value to those customers.)
  4. Customer relationships: What relationships do you need to establish with your customer segments to drive engagement?
  5. Revenue streams: How does the value you're bringing to customer segments translate into revenue for your business?
  6. Key resources: What assets do you need in order to deliver your unique value to your customers?
  7. Activities: What key activities do your value propositions require to perform in the market?
  8. Key Partners: Who are your key partners or suppliers? What are you acquiring from those partners? What activities do they perform?
  9. Cost structure: As you develop a strong understanding of your business's infrastructure, how does that inform the cost structure required to deliver on your value proposition?

How to create a Business model canvas template

The sections of the canvas can be used to identify and assess opportunities, understand customer needs, and develop value propositions. The canvas can also be used to develop marketing and sales strategies, as well as to identify key partners and resources.

Ultimately, the goal of the business model canvas is to help entrepreneurs create sustainable and profitable businesses.

Better brainstorming, collaboration, and planning with MURAL

MURAL's unique features and tools make it easy to develop a business model canvas that clearly communicates goals and generates buy-in
Sticky notes & text

Sticky notes & text

Add ideas, action items, and more as a sticky note or text box — then change the colors and cluster to identify patterns and new solutions.

Asynchronous collaboration

Asynchronous collaboration

Innovate and collaborate effectively together without booking time on calendars.

Commenting

Commenting

Add comments and tag collaborators for smooth asynchronous communication.

Easy sharing

Easy sharing

There’s no barriers to collaboration with unlimited workspace members on the Free plan.

Presentation mode

Presentation mode

Build presentations collaboratively, then deliver engaging sessions that go beyond one-way talk tracks.

Export

Export

Export as a download or embed the mural as an iframe into documentation and more.

Business model canvas template frequently asked questions

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What are some common mistakes with using a business model canvas?

Strategyzer

Template by Strategyzer

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Strategyzer aims to put practical tools into the hands of every business strategy practitioner. They’ve assembled an amazing team of creative, technical, and business professionals from around the world to build products and create experiences that benefit individuals, organizations, and society.