How can you avoid big failure when you launch an innovation? ('Or at least reduce your risks?) Define a key question or assumption. Design how you'll find out. Make an experiment -- quick, cheap, and generative (so you'll learn something new).
Dr. CJ Meadows leads an Innovation and Entrepreneurship Center at S P Jain School of Global Management, creating growth initiatives at the intersection of IT, business strategy, and design. Dr. Charvi Parikh is an innovator at the intersection of education, corporate, and social sectors. A consultant and evangelist for lifelong learning, she holds a Doctorate in Business Administration, having researched Design Thinking and education for future-ready skills.
