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Jim Kalbach is a noted author, speaker, and instructor in customer experience, experience design, digital transformation, and strategy.Jim’s newly published book, The Jobs To Be Done Playbook, offers techniques organizations can follow to turn market insight into action.
Mark, MURAL's Head of Services, has more than 25 years of experience leading creative teams and delivering high-impact solutions at scale for clients including Autodesk, Inc., All Nippon Airways and Wells Fargo Bank. He is a certified Human-Centered Design instructor with LUMA Institute and avid sketcher. *Ask him about his rockstar days.
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