About What Could Be

What Could Be helps you deliver better work by providing scalable design thinking resources and expertise when you need it most and in exactly the way that suits you best.

Start with one of their templates

More about What Could Be

The members of this group have contributed fundamentally to design thinking. Work with Design Council shaped the Double Diamond. They have scaled global design practice teaching the LUMA System of Innovation. Tools and templates, like the Design Thinking Canvas, ensure design process and methods supporting it always serve your purpose. What Could Be’s know-how is made available via on-demand, self-facilitated resources and through design support programmes that have measurable impact at scale.

What people are saying about them

By using the Project Diagnostic I learnt as much about how I analyse new projects as I did about the project itself.

Peter Gordon
Chief Operating Officer

We now have a toolkit to use as we tackle various issues, and because everything is so clearly communicated, everyone can better understand the role that design thinking plays.

Nas Maqsood
Associate Designer
What Could Be

What Could Be